Amazon KDP Royalties: How the 35% and 70% Options Work for Kindle Authors

Kindle Direct Publishing pays 35% or 70% royalties on eBooks depending on price and territory. This explains how each tier works, the delivery fee and a worked example.

Made or run by
Amazon
Available in
Authors worldwide; marketplaces vary
Pricing
Authors choose a 35% or 70% royalty option on eBooks
Official site
kdp.amazon.com
Not verified
Terms are set by Amazon and change; check the KDP help pages
Holyprofweb editorial graphic for Amazon KDP

Amazon Kindle Direct Publishing (KDP) lets authors self-publish Kindle eBooks and paperbacks. For eBooks, the author picks a 35% or a 70% royalty option: 70% applies to list prices between US$2.99 and US$9.99 in eligible countries, and the 35% option can be used across other price points.

Kindle Direct Publishing welcome page
The Kindle Direct Publishing page on 2 October 2026 (screenshot: Holyprofweb).

The 70% option

To earn 70%, price the eBook within the range and sell in an eligible marketplace; third-party guides list the United States, UK, Germany, France, Spain, Italy, Netherlands, Japan, Brazil, Canada, Mexico, Australia and India among them. Amazon also deducts a delivery fee based on file size, described as roughly US$0.15 per megabyte, before the 70% is applied.

The 35% option

The 35% option has no delivery fee and works at any price in the allowed range, so it suits large illustrated books where file-size fees would bite, or books priced outside US$2.99 to US$9.99.

A worked example

A guide to royalties shows a US$4.99 eBook earning about US$3.34 at 70% and US$1.75 at 35%. A reader buying from a territory not eligible for 70% pays you the 35% rate even if you chose 70%.

Practical points

  • Keep your file small; compress images.
  • Check the territory list in KDP’s own pricing page before choosing.
  • Royalties for Kindle Unlimited page reads are calculated separately.

What we could not verify

We did not publish a book. Amazon changes royalty rules, so rely on the official KDP help pages for current figures.

Sources

  1. Kindle Direct Publishing: eBook royalties
  2. Kindle Direct Publishing: Digital book pricing page
  3. BestWriting: KDP royalties guide, 35% vs 70%
  4. BookBeam: KDP 35 vs 70 royalty guide