is moosejaw legit or scam company? Moosejaw review & complains 2023

Decoding Moosejaw: A Comprehensive Analysis of the Outdoor Retail Giant

In the vast landscape of outdoor gear and apparel, Moosejaw stands tall as one of North America’s premier retailers. However, the allure of deep discounts and frequent deals has prompted questions about the legitimacy of this outdoor giant. In this in-depth review, we embark on a journey through Moosejaw’s history, products, pricing, and customer service to unravel the truth behind the brand’s reputation.

Unveiling Moosejaw’s Roots

Established in 1991 in Ann Arbor, Michigan, Moosejaw’s journey began as a humble climbing gear shop catering to the local rock climbing community. The subsequent acquisition by Summit Partners in 2003 marked a pivotal moment, propelling Moosejaw into national recognition. In 2013, the retail juggernaut Walmart acquired Moosejaw, transforming it into a division of a massive and established company. This acquisition serves as a testament to Moosejaw’s stability and quells suspicions of it being a fleeting operation.

With 19 physical stores across the United States and a robust online presence, Moosejaw’s reported annual sales of $650 million and a workforce of over 1,600 further solidify its position as a legitimate multi-million dollar enterprise. The transparent ‘About Us’ page and leadership team bios signal a commitment to openness and credibility, setting the stage for Moosejaw’s legitimacy.

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Assessing Product Quality and Selection

Moosejaw’s inventory, boasting over 10,000 products from 500+ brands, raises questions about the authenticity and quality of their offerings. However, a closer look reveals positive signals. Customer reviews and evaluations from reputable outdoor reviewers consistently praise Moosejaw’s items for their quality. Notably, products from top-tier brands like The North Face receive commendation, suggesting Moosejaw deals in genuine merchandise rather than subpar imitations.

The validation extends further through customer photos, which showcase products identical to brand images, dispelling concerns of product substitution. The expertise demonstrated by Moosejaw’s product knowledge experts and customer service teams further enhances confidence in the authenticity and quality of their offerings.

Deciphering Moosejaw’s Pricing Strategy

The temptation of Moosejaw’s steep discounts often raises eyebrows, leading customers to question the authenticity of these deals. However, a meticulous analysis of Moosejaw’s pricing strategy paints a legitimate picture. The retailer frequently engages in price matching with competitors and runs discounts similar to other industry giants like Backcountry, REI, and Amazon.

As Walmart’s online outdoor division, Moosejaw likely leverages its vast scale and negotiating power to secure deep volume-based deals with brands, explaining the room for discounts. Sales during holidays and promotions for newer products appear reasonable and strategic. Reviews attesting to savings over list prices, without compromising on product quality, further substantiate Moosejaw’s authentic pricing strategy.

Navigating the Logistics Landscape: Shipping and Returns

The efficiency of Moosejaw’s logistics operation, enabled through Walmart’s infrastructure, reflects in their shipping and returns policies. Offering fast and affordable delivery across the US and Canada, Moosejaw provides expedited and free shipping options on qualifying orders. The return policy, allowing returns within a generous one-year window for any reason, showcases a commitment to customer satisfaction.

Rave customer reviews mention orders routinely arriving ahead of estimated delivery dates, with very few complaints about lost packages. Moosejaw’s fulfillment of promised delivery and hassle-free returns align with the transparent and fair policies they present to customers.

Ensuring Secure Transactions: Payment Security

As the digital landscape evolves, ensuring the security of online transactions becomes paramount. Moosejaw addresses this concern by employing industry-standard SSL encryption during online transactions. Acceptance of trusted payment processors like Visa, Mastercard, PayPal, and Afterpay adds an additional layer of security.

Notably, there have been no reports of fraudulent charges or credit card theft from customers shopping on Moosejaw, a testament to their established reputation and low inherent risks. The current security certificates and protocols maintained on Moosejaw’s site showcase their commitment to protecting customer financial information.

Customer Service Excellence and Reviews

Customer service often serves as the litmus test for a brand’s credibility. Moosejaw, with over 5,000 online reviews holding an average 4.5/5 star rating, emerges with flying colors. The majority of comments praise their friendly and knowledgeable customer service teams, available via phone, email, and chat.

Reviews consistently commend Moosejaw’s commitment to delivering items as described, matching the high quality of popular brand-name gear. The generosity of their return policy, offering easy refunds or exchanges within warranty periods, further cements Moosejaw’s dedication to customer satisfaction. Their “A+” rating with the Better Business Bureau is a testament to effectively addressed complaints over many years in business.

Final Verdict: Moosejaw’s Legitimacy Unveiled

In this exhaustive exploration of Moosejaw’s history, policies, products, and reviews, the verdict is clear – Moosejaw stands as a completely legitimate and reputable online retailer. A long-established brand, now part of major retailer Walmart, provides stability. The massive authentic brand name product selection, aligned pricing discounts, secure and convenient shipping, payments, and returns, coupled with overwhelmingly positive customer satisfaction, all reinforce Moosejaw’s legitimacy.

Far from raising suspicions, Moosejaw exemplifies the reasons behind its thriving success in serving millions of outdoor enthusiasts for decades. Their deep discounts are not veiled in deceit but grounded in genuine customer-centric practices. Moosejaw receives a resounding endorsement as a top outdoor retailer, a destination where customers can confidently browse and make purchases with the assurance of great gear, competitive prices, and stellar service.

As the legacy of Moosejaw continues, it stands as a testament to the power of authenticity, reliability, and a steadfast dedication to customer satisfaction. Outdoor enthusiasts can rest assured that Moosejaw is not just a retailer; it’s a trusted partner in their adventurous pursuits.


In conclusion, the thorough examination of Moosejaw’s legitimacy reveals a brand deeply rooted in the outdoor retail landscape. From its humble beginnings in 1991 to becoming a division of the retail giant Walmart, Moosejaw has evolved into a multi-million dollar enterprise with a robust online presence and 19 physical stores across the United States. The transparency evident in Moosejaw’s ‘About Us’ page and leadership bios underscores a commitment to openness and credibility, establishing it as a legitimate player in the industry.

Delving into the heart of Moosejaw’s operations, the scrutiny of its vast product selection, spanning over 10,000 items from 500+ brands, dispels doubts about the authenticity and quality of its offerings. Positive reviews from customers and reputable outdoor reviewers affirm Moosejaw’s commitment to providing genuine brand name merchandise, further solidifying its legitimacy in the eyes of consumers.

The intriguing question of Moosejaw’s pricing strategy, marked by enticing discounts, finds resolution in a meticulous analysis that aligns its practices with those of other industry giants. The symbiotic relationship with Walmart, coupled with strategic sales and reviews attesting to savings without compromising on quality, paints a picture of Moosejaw’s authentic pricing strategy.

Navigating the logistics landscape, Moosejaw’s commitment to timely and hassle-free delivery, supported by transparent and fair shipping and return policies, reinforces its dedication to customer satisfaction. The security measures in place during online transactions, including SSL encryption and trusted payment processors, showcase Moosejaw’s commitment to safeguarding customer financial information.

Customer service excellence emerges as a cornerstone of Moosejaw’s reputation, with over 5,000 online reviews echoing praise for their knowledgeable and friendly teams. The consistently positive feedback regarding the quality of gear, adherence to described items, and the generosity of their return policy reinforces Moosejaw’s commitment to exceeding customer expectations.

In the grand finale, Moosejaw emerges not only as a legitimate outdoor retailer but as a trusted companion for outdoor enthusiasts. The brand’s journey from its inception to its current status as a thriving entity reflects not just success, but a legacy built on authenticity, reliability, and an unwavering dedication to customer satisfaction. The resounding endorsement is clear – Moosejaw is not merely a destination for outdoor gear; it is a reliable partner, an assurance of quality, and a beacon of trust in the ever-expanding realm of outdoor retail. For those embarking on adventures, Moosejaw stands not as a question mark but as a definitive exclamation point in the world of outdoor exploration.


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