YesStyle is an online retailer of Asian fashion, beauty and lifestyle products, run from Hong Kong. It was launched in 2006 by Joshua Lau and Priscilla Chu, the couple who had started its sister site YesAsia in a San Francisco basement in 1998.
From entertainment to fashion
YesAsia began by selling Asian music, films and entertainment goods to customers in the United States, riding the spread of the Korean wave. YesStyle followed in 2006 with street fashion and later added beauty. The company later moved its headquarters and its main warehouse to Hong Kong to simplify logistics.
What it sells
YesStyle says it is an authorised retailer of more than 300 beauty brands from Korea, Japan and elsewhere, alongside clothing, accessories and homeware. The company employs over 400 people in Hong Kong, Korea and Japan, according to its profile information.
Shipping and customs
The company states that it ships to more than 200 countries and territories. Because parcels cross borders, import duties may be charged by your country on arrival, so check your local rules and the shipping notes at checkout.
Shopping notes
- Asian clothing sizes often run smaller than Western ones; use the size chart on each listing.
- Multi-item orders can ship in more than one parcel.
- For skincare, check ingredient lists if you have sensitivities.
What we could not verify
We did not place an order. Brand counts, shipping coverage and employee numbers come from the company and from profile sites.
